Harshil Shah
WRITER / BUILDER / OPERATOR
STRATEGY • DISTRIBUTION • EXPERIMENTS

I BUILD BRANDS, CONTENT & GROWTH SYSTEMS.

Strategy, storytelling, distribution and experimentation for technology, emerging products and ambitious brands.

Brand • Content • Growth • GTM • Research
EXPLORE SELECTED WORK
LOC // MUMBAI • ONCHAIN GLOBAL
01 / WORK

Selected Case Studies

Strategic GTM architecture, liquidity acquisition, and distribution experiments executed for leading protocols.

FLAGSHIP CASE STUDY • RESTAKING & LIQUIDITY • 2024

Kelp DAO: Airdrop Gain Vault Strategy

In an oversaturated Ethereum restaking market where retail sentiment was fatigued by generic marketing, we architected a skin-in-the-game creator syndication strategy that replaced mercenary influencer floods with high-conviction staking.

$15M+
Attributed TVL Generated
-60%
Cost Per Install (CPI) Drop
High
Long-Term Capital Retention

01. The Challenge

KOL trust in restaking was fragile. Competing protocols were paying inflated fees for fleeting blast threads that generated fast mercenary deposits and immediate churn.

02. The Execution

Required mid-tier researchers to deposit their own capital into the vault before writing. Fostered organic speculation loops: when respected analysts restake, the market pays attention.

03. The Architecture

Deployed performance scorecards tied to future governance and airdrop weight instead of one-off cash stipends. Created sustained, aligned community ownership.

Ecosystems & Teams Collaborated With: Kelp DAO Kernel DAO Mira Network Klokapp.ai Stader Labs BuildBit.ai Neurolov.ai
Read All Case Studies & Lab Reports →
02 / WRITING

The Writing Deck

Over 250 published pieces covering real-world assets, onchain analytics, data architecture, and macroeconomic mechanics.

250+ Articles Written
30+ Protocols & Publications
01
How to Get S&P 500 Onchain Data
Analyzing S&P 50 stocks represented as Real World Assets (RWA) across the Web3 ecosystem, focusing on holder distribution and transfer statistics.
Bitquery
RWA • Analytics
→
02
Tokenized Real Estate: Transforming Property Investment
Deconstructing fractional property ownership architectures, liquidity dynamics, and onchain asset-backed token mechanics.
Bitquery
RWA • Markets
→
03
Real-World Assets Are Changing Global Finance: Deep Dive
Comprehensive institutional research report examining how bonds, treasuries, and equities migrate to decentralized rails.
Bitquery
Macro • Research
→
04
Data Management 101: Four Things Every Human of Data Should Know
Architectural techniques, pipeline consistency, and enterprise governance frameworks for modern data teams.
Atlan
Data Systems
→
05
Rigorous Data Management: Frameworks & Execution
A deep breakdown of the meticulous processes involved in handling, organizing, and ensuring high-fidelity data integrity.
Atlan
Engineering
→
06
Why Adoption Stalls: Africa's First Digital Currency Case Study
Socio-economic analysis investigating the behavioral hurdles, institutional trust deficits, and local market factors influencing CBDC uptake.
CoinGabbar
Monetary Tech
→
Explore The Full Writing Deck & Research Archive →
03 / DISTRIBUTION

KOL & Creator Stack

Moving beyond commoditized influencer marketing into high-conviction creator syndicates, narrative design, and onchain attribution.

100M+
Total Impressions
$30M
TVL Attributed
$500K+
KOL Spend Managed
$320K
Raised via Creators
The Creator Distribution Framework
PHASE 01
Onchain Sourcing
Identifying researchers and high-conviction voices whose theses command genuine onchain capital, rather than vanity impressions.
PHASE 02
Thesis Inoculation
Translating complex smart-contract mechanics and economic primitives into clear, organic technical narratives for creator exploration.
PHASE 03
Incentive Architecture
Replacing flat upfront fees with skin-in-the-game requirements and performance-vested allocations that align creators long-term.
PHASE 04
Attribution Tracking
Rigorous tracking of wallet interactions, deposit depth, and CPI efficiency to continuously optimize distribution channels.
View Complete KOL Stack & Creator Framework →
04 / EXPERIMENTS

Builder's Hub

Experiments, prototypes, and applications built at the edge of decentralized infrastructure.

• LIVE EXPERIMENT

hirys.fun

A pump-style memepad built on the Irys network. Designed to experiment with decentralized storage, fair-launch token mechanics, and community gamification.

1,000+

Users in Week 1

20,000

$IRYS Testnet Tokens

Supported

By Irys Team
Launch App → Project Updates

$ git status --short

M src/contracts/BondingCurve.sol

M src/services/IrysBundler.ts

$ testnet deployment --network irys

> Connected to Irys datastream

> 1,000+ active wallet addresses recorded

> Leaderboard & airdrop farming operational

> Status: Active Development

Node.js · Finance Engine JavaScript

Telegram Market Intelligence Bot

Production-grade market terminal on Telegram delivering instantaneous quotes, momentum metrics, and synthesized macroeconomic catalysts across crypto and equities.

  • Multi-asset support: Crypto (Binance), Equities, Indices & ETFs (Yahoo Finance Chart API).
  • Dual-mode synthesis: Free deterministic financial heuristics + optional Gemini 2.5 Flash editorial analysis.
  • Real-time RSS news aggregation with Jaccard token similarity deduplication.
  • Zero-dependency public endpoints with interactive Telegram inline keyboards.
github.com/harshilshah23/telegram-market-bot View Repo →
Pipeline · NLP Curation Node.js / RSS

Crypto News Signal Engine

Hyper-focused news intelligence bot engineered to monitor, filter, deduplicate, and continuously broadcast high-signal crypto insights without noise.

  • Multi-stream ingestion across NewsAPI, CoinDesk RSS, Google News, and Yahoo Finance.
  • Multi-factor filtering engine rejecting clickbait, price spam, and stale publications.
  • Editorial bias classification (🟢 Bullish / 🔴 Bearish / ⚪ Neutral) with "Why It Matters" briefs.
  • Rolling 48-hour cross-outlet cluster deduplication store.
github.com/harshilshah23/crypto-news-bot View Repo →
Quant · Backtesting Python

EMA/SMA Crossover vs HODL Strategy

Algorithmic trading model and backtesting engine comparing trend-following moving average crossover systems against long-term buy-and-hold benchmarks.

  • Calculates 20-period short-term EMA cross over 100-period long-term SMA with dynamic position shifts.
  • Automated risk controls featuring a -5% cumulative drawdown stop-loss safeguard.
  • Quantitative risk metrics: Sharpe Ratio (annualized over 252 days) and Maximum Drawdown analysis.
  • Matplotlib visualization of portfolio equity curves, entry/exit triangles, and price volatility.
github.com/harshilshah23/EMA-SMA-crossover... View Repo →
Web3 · Smart Contracts Solidity

ERC-20 Token Architecture

Standard-compliant fungible smart contract implementation built using audited OpenZeppelin primitives, designed for verifiable onchain transfers.

  • Built on top of OpenZeppelin ERC-20 security standards.
  • Configurable initial supply, decimals, and gas-optimized transaction mechanics.
  • Deployed and verified on EVM testnet environments using Remix and Truffle.
github.com/harshilshah23/ERC-20-token View Repo →
AI Agents · Multi-Agent Trading Python / FastAPI

BingX Agentic Trader Engine

Autonomous multi-agent algorithmic trading architecture integrating specialized orchestrator agents, real-time market monitoring, and risk management tooling.

  • Multi-agent orchestration system coordinating analyst, risk, and execution subagents.
  • Modular agent memory, state management, and strategy routers built on FastAPI.
  • Autonomous live exchange market monitoring and automated order safeguards.
github.com/harshilshah23/BingX-GITB View Repo →
Decentralized AI · Compute Web3 / AI

Infer3 — Decentralized AI Inference

Infrastructure and coordination protocols exploring decentralized artificial intelligence inference, distributed model execution, and verifiable compute verification.

  • Architectures for distributed machine learning model inference across decentralized nodes.
  • Verifiable inference protocols and cryptographic compute validation mechanics.
  • Incentive layer alignment for decentralized GPU compute providers and consumers.
github.com/harshilshah23/Infer3 View Repo →
Open Full Builder's Hub & Technical Stack →
05 / CURATION

Book Gallery & Thinking

A personal library of literature, philosophy, and psychology that informs my worldview, resilience, and operational discipline.

PHILOSOPHY • CLASSIC

Meditations

Marcus Aurelius (180 AD)

Timeless personal notes on resilience, virtue, mental discipline, and inner composure amid external volatility.

FICTION • PSYCHOLOGY

Crime and Punishment

Fyodor Dostoevsky (1866)

A psychological masterclass examining moral justification, isolation, guilt, and the pursuit of redemption.

PHILOSOPHY • CLASSIC

The Brothers Karamazov

Fyodor Dostoevsky (1880)

Complex multi-dimensional characters debating faith, free will, morality, and systemic human nature.

EXISTENTIALISM • FICTION

The Stranger

Albert Camus (1942)

An uncompromising exploration of alienation, societal expectations, absurdism, and genuine individual autonomy.

NON-FICTION • INTELLIGENCE

Mossad: Greatest Missions

Michael Bar-Zohar & Nissim Mishal (2012)

Mastery in operational planning, high-stakes coordination, meticulous execution, and asymmetric leverage.

FICTION • SURVIVAL

Life of Pi

Yann Martel (2001)

A profound inquiry into faith, physical endurance, adaptation in extreme environments, and the art of storytelling.

06 / ABOUT

Background & Focus

I operate at the intersection of distribution, research, and technical systems. Rather than following generic playbooks, I believe real competitive advantages come from designing aligned incentive architectures and building authentic narratives.

Whether coordinating liquidity campaigns for high-throughput DAOs, distilling complex onchain datasets into published institutional research, or deploying experimental dApps, my focus is always on clarity, execution, and sustainable outcomes.

Go-To-Market & Distribution
Designing creator syndicates, token-aligned liquidity vaults, and organic community referral loops.
Deep Technical Research
Translating protocol architectures, real-world asset mechanics, and smart contract flows into clear market theses.
Product & Prototype Building
Building rapid experiments and decentralized applications across modern EVM and data networks.

Direct Communications

Available for strategic GTM advising, distribution architecture, research collaborations, or building together.

• Telegram: @Shah_Harshil • X / Twitter: @Harshilwitha_L • LinkedIn • WhatsApp